Adriano Baldanzi and Alessandro Novelli, both born in Tuscany, graduated with a degree in Industrial Design at ISIA in Florence. Their career took off after having founded and developed the company Casamania in the early eighties, which was later sold to Frezza, a prestigious Italian brand. They then devoted themselves to their true vocation: design. Together they are considered amongst the best Italian designers in the seating and office furniture sector, and after 30 years of experience they have developed a great design culture and a thorough understanding of the technology available and the real demands of the different markets. Their homeland is a source of constant inspiration and their international experiences offer constant enrichment.